Did you know that in answer to the statement 'when I leave school I want to continue doing sport and exercise', 37% of girls disagreed compared with 25% of boys.

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Do you think girls are encouraged to play sport as much as boys?
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Establishing a relationship with the media

Your efforts will be better rewarded if you build up a relationship with local journalists. They often look for good local news stories - but take care not to overwhelm them.

Before you speak to the journalist you are targeting, read the publication or listen to/watch their programme.

  1. About their deadlines - when do they go to press?
  2. When would they like to be contacted?
  3. How would they like to receive information - by fax, email or telephone?
  4. What kind of stories are they interested in?