No Strings Badminton is a unique, semi-structured, ‘pay and play' based national programme, designed to be free from fuss and full of fun for all participants! This workshop took delegates through the planning, promotion and implementation of the delivery model, and looked at how it's hoped to serve an increase in women's participation in the lead up to London 2012.
What started as a small local pilot, Back 2 Netball has grown into a huge success story in attracting women back onto the netball court. This workshop examined the development steps behind the winning formula and how the now nationwide scheme has been promoted.
One of the most powerful ways to promote sport and fitness is through ambassadors. By building more personal relationships with the audience you want to take part, this workshop looked at how to use athletes to inspire girls to give activity a go
Judo has successfully adapted its delivery to better meet the needs of women and grow participation. The workshop shared some of its learnings to look at how to identify potential growth markets and how to capitalise on them through targeted innovation and interventions
In 2008, WSFF and the FIA gave over 2000 previously inactive 16-24 year old women in London the chance to discover the positive power of physical activity through a free supported gym-based programme. The workshop focussed on the findings from this innovative research project, highlighted the crucial elements in the programme design, and suggested creative ways to reach and motivate young women.
From planning a programme to making sure it stays on track, how to shape sport and fitness delivery for women and girls
How to promote sport and fitness programmes to women and girls
WSFF's latest research into women and girls' attitudes to physical activity and the opportunities to grow their participation
